NIKE, Inc. Overview
NIKE, Inc., founded in 1964 and headquartered in Beaverton, Oregon, is a global leader in athletic footwear, apparel, equipment, and accessories. The company designs, develops, markets, and sells products for men, women, and kids worldwide.
Its portfolio includes:
Nike Brand – Athletic and casual footwear, sports apparel, bags, socks, balls, eyewear, digital devices, protective gear, and more.
Jordan Brand – Footwear, apparel, and accessories under the Jumpman trademark.
Converse – Casual sneakers and apparel under Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell.
Nike also licenses third parties to produce and sell products under its trademarks. Its distribution spans Nike-owned retail stores, e-commerce platforms, sporting goods retailers, specialty shops, department stores, and independent distributors.
Formerly known as Blue Ribbon Sports, Inc., the company adopted the name NIKE, Inc. in 1971.